PPC Specialist

Jakarta Selatan, DKI Jakarta
Posted 3 bulan yang lalu | Marketing


Job Type   :
Full Time
Job Industry   :
Advertising / Marketing / PR
Job Function   :
Experience   :
Staff / Junior Staff
Education   :
Bachelor Degree - S1


  • Description
  • A PPC Specialist responsible for the day-to-day management of a clients’ paid
  • search, display, social and other outbound marketing initiatives. This includes
  • managing the execution of all channel marketing strategies based on a client's
  • business objectives. Detailed tasks include managing the media buying process
  • and optimizing each channel to meet specified performance objectives and
  • managing client expectations/ communications throughout the duration of the
  • engagement together with Digital Marketing Consultant.
  • 1) Main Duties
  • * Understanding the client’s product and their marketing objectives and goals
  • * Reviewing and analyzing competitor sites
  • * Identifying and developing the most effective and cost-efficient all channel
  • * Effectively interacting with search engines to understand their services,
  • capabilities, and operational requirements
  • * Researching and selecting keyword, targeting, ad copy and effective landing
  • pages
  • * Support in creating monthly client reports and keeping clients updated on the
  • status of their accounts
  • * Establishing and managing account launch plans
  • * Provide detailed reporting – working with AI and DMCs to understand the needs
  • and direction of the business, anticipating and recommending business
  • priorities to meet these needs
  • * Pass certifications exam on Google Partner site during probation period
  • 2) Time Management
  • * Tracks time on a daily basis with 8 hours.
  • * Coordinate with Team Lead and Project Coordinator to secure timely delivery
  • on projects
  • 3) Team Tasks
  • * Participate in weekly team alignment meeting
  • 4) Professional Development
  • * Staying informed of industry trends and best practices and understanding how
  • they can be applied to accounts
  • 5) Pitch Support
  • * Support pitch work to develop an effective media plan based on insight &
  • objectives
  • 6) Internal Support
  • * Maintain current workflow by following internal work pattern, which is
  • essential to improve quality of delivery
  • 7) Typical activities
  • The specific details of a PPC Specialist role do vary, but common activities
  • including:
  • * Staying up to date with industry trends
  • * Forging and executing exciting digital ideas
  • * Generating ideas and selling them into clients and other members of the team
  • * Encouraging others to share and explore their ideas
  • * Delegating tasks and providing support for less senior members of the team
  • * Maintaining high standards and ensuring only the best work is released to the
  • client
  • * Collaborating across the agency to drive up standards of digital creativity


  • Skills and Experience:
  • * Min. 1 years of omni channel (Adwords, FB, IG, Twitter or any DSP) experience
  • required
  • * Have experience working in agency is big plus
  • * Must be of a technical and analytical mindset. Experience working with large
  • sets of data will be advantageous
  • * Computer skills including proficiency with Microsoft Office, particularly
  • Excel and PowerPoint
  • * Have experience with a bid management tools remarketing tools is also an
  • advantage
  • * Must have excellent attention to detail and the ability to effectively
  • multi-task in a deadline driven atmosphere
  • * Excellent written and communication skills
  • * Excellent interpersonal skills
  • * Willingness and ability to travel and work extended hours as needed
  • * Bachelor Degree and 1 year experience (or an equivalent combination of
  • education and experience) in the client service field


  • Salary Hidden
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Company Industry : Advertising / Marketing / PR

Links : www.ydigital.asia



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